The following excerpt was sent out from The Washington Post’s head of audience strategy and growth Erika Allen:
I am pleased to announce that Evan Bretos is joining The Washington Post as director of Special Newsroom Initiatives and Partnerships. He will oversee the execution of special initiatives across the newsroom: from innovative short-term or ongoing series by desks like Features, Business or Sports to newly created special sections and projects sparked by the Special Newsroom Initiatives and Partnerships team. He will work with writers and editors across the newsroom to develop and share ideas that can be monetized by our client solutions team and will also seek out opportunities to collaborate with outside organizations to further the newsroom’s technology, journalism and storytelling ambitions.
Evan joins us from Meta, where he advised local subscription partners on their content and subscriber acquisition strategies as they pertained to Meta’s products. Before that, he worked at CNN as senior manager on a team that developed award-winning sponsored content platforms and partnerships. He is originally from Houston and has a bachelor’s degree in telecommunication media studies and journalism from Texas A&M University.
Please join me in welcoming him to The Post.